CODE GPT Ads is Code Barcelona’s specialist unit for advertising on ChatGPT. The channel is new; our foundation is not: more than ten years building websites, ecommerce, digital products, measurement and integrations for companies.
We are not going to pretend we have a decade of experience in a channel that has only just been born. What we do bring is more than a decade working on the layers that decide whether a campaign turns into business: proposition, web, UX, development, ecommerce, analytics and integration.
CODE GPT Ads exists to apply that foundation to a new channel from day one.
We can manage only the campaign when the rest of the system already works. But if the bottleneck is the landing page, tracking, catalogue or CRM, we can solve it within the same team.
We would rather fix the piece limiting the result than ask the channel for more budget.
We are a unit of Code Barcelona: we share team, technical capability and experience in digital projects. We are not a separate company and we do not claim an official relationship with OpenAI that does not exist.
We work with the tools and conditions OpenAI makes available to advertisers.
The advantage of being early is not promising a magic CPA. It is building first-party history while the product and market are still learning.
That is why we work with pilots, risk limits and a methodology that forces every test to end in a decision.
We maintain a ChatGPT Ads Observatory to record product changes, documentation and, when sample size is sufficient, experiment results.
We want every account to benefit from accumulated learning without turning anecdotes into benchmarks.
We recommend that Ads Manager, billing, analytics, CRM and assets remain under the client’s control. The relationship should leave more knowledge inside your company, not create opaque agency dependency.
What you sell, which markets you work in and what you want to learn from the first pilot. If the scope is not clear yet, we will define it with you.