Separating proven digital experience from channel-specific advertising experience.
No. They are real Code Barcelona projects demonstrating digital capabilities relevant to the system around a campaign. We do not present them as advertising experience on ChatGPT.
Because performance is not only media buying. Landing pages, UX, catalogues, tracking, integrations, ecommerce, CRM and operations determine what happens after the click.
Intent interpretation, B2B architecture, technical catalogues, conversion, private systems, ecommerce, ERP integrations, automation and specialist knowledge management.
When a real campaign has enough history, permission to discuss it and data that lets us separate observed results from premature conclusions.
Only when they can be verified and properly contextualised. If a number is not defensible, we explain the system and observable outcome without turning it into a market benchmark.
Where client permissions allow it, yes. Otherwise we can explain architecture, decisions and the technical pattern without disclosing confidential information.
We design campaign, landing page and measurement with clear criteria for understanding what we learned, whether the result points to scaling or stopping.
What you sell, which markets you work in and what you want to learn from the first pilot. If the scope is not clear yet, we will define it with you.